Billion European Web on September 8, 2015 Baidu world held at the China World Hotel today, Baidu founder Robin Li, Chairman and CEO of the company to "indexes the real world" as its theme speak. In the evening of September 7 billion euro net columnist Owen billion euro net broke, Baidu will be released on 8th O2O new products based on these patterns of Magic today Li personally introduced the mobile phone based version 6.8 of Baidu search robot Assistant to Secretary of "secret".
Li's speech at the scene highlights include:
A: Li affirmed that the mobile Internet era China O2O vitality, O2O services emerge, 360 lines of fission to 3600 lines today, users demand for services has also increased rapidly.
Two: 2014, the Baidu's service-related growth in search volume as high as 153%.
Three: Baidu to launch robot Assistant Secretary search service "secret", "secret" powerful natural language understanding and intelligent interaction, services such as indexing and delivery capacity.
Four: "indexing real-world" basically consists of three parts:
The bottom connection 1, 3600 lines.
2, middle-tier, is data mining, to have been able to provide a service tag.
3, the top layer is what everyone sees the secret, it can be smart, with consumers communicating with people, understand your needs, real services sent to your hand.
Following is part of Li's speech transcript (deletion):
Robin: Welcome to 201,500 world. Many of us know, Baidu World Conference is an annual, Baidu's biggest foreign, we take advantage of this opportunity to report to members the past year Baidu in a variety of innovations in technology.
In the past year, may we all have feelings, O2O says is the Internet's most popular areas in the industry, that is, from online to offline. More and more, and is closely related to lives of service activities, can make the connection from online to offline. So, today we are the theme of the Congress as "indexes the real world", it is because we do all kinds of online a day activity with online connections has become more and more apparent.
We lift a example, like movie industry, today China each 100 Zhang movie votes among has 55 Zhang is from online Xia single reservation of, and movie industry in United States penetration rate only 20%, that is 100 Zhang movie votes in the only 20 Zhang is online booking; again like said, and everyone more is closely related to of catering industry, today China catering industry of Internet penetration rate is 2%, that is has 2% of restaurant of orders is online Xia single, and United States is 1%. It can be said that in many areas O2O, has been at the forefront of the Internet in China, so it needs and should have a lot of innovation, particularly technological innovation occurs.
A wide variety of services emerge, we can see that whether in education, health care, finance or the usual variety of service areas of daily life, are quickly from online to offline connection. We used to say 360, today we say it is fission into 3600 lines. Previous one did it come in many rows? now a wide range of industries from the original arrival services into door-to-door service. For example can come home car wash, massage, manicure, you can even ask a chef to cook for you in your family, a variety of original services can now can come and do come and do, and a need to shop, there are plenty of available online to place an order. We now everyone go out either eating, singing karaoke OK or go to a haircut, if ordering from the Internet will be able to get a better discount. So 3600 are to have a more direct connection to the Internet.
But at the same time raises the question: without a cell phone to be able to hold all the App, no one can remember all of the App. In the past two years, Baidu has been working to solve this problem. Baidu's search box can be said to be the best entrance for everyone looking for information in the past, today we want it to be a "connecting people and services" entry. The ability to enter text in the search box, you can also receive voice, receiving pictures, user's various needs we try to meet.
Last year the number of search requests about our services is growing rapidly: 2014 2013 133% growth. This year in the case of cardinality bigger, we saw 153% growth, which means that user's demand for services is growing rapidly, we need a better way to meet the needs of users.
But the service needs, usually not as information needs through one or two keywords will be able to express clearly, it needs more time with dynamic correction and many rounds of interaction that we truly understand the users and consumers of what demand is.
We look at a case. The consumers start to book a Seaview Hotel, Sanya, recommending him for a customer service located in Yalong Bay mangrove hotels with private beach, is 2000 dollars per night, but too expensive. So customer service and recommend the ARIMA resort hotel, it is not really on the beach, there is one street away from the sea, but the price is a lot cheaper. Final consumer accept Huayu hotel arrangements. We see this process is dynamic correction, and a number of rounds of interaction.
So, just one example is a typical consumer communication and customer service processes, the Internet can be the same as customer service, would like to communicate with our consumers as natural persons, understand consumer needs, and to provide quality services? now I will introduce you to a new friend, it may leave the ideal is very near.
Li: very proud to show it. How are you doing!
The secret: Hi, the Director, Hello.
Robin: say hi to everyone.
The secret: Hello, I was born in Baidu's intelligent robots, I'm not omniscient, cannot.
Robin: where do you come from?
The secret: I'm from Baidu mansion, learning a variety of skills every day.
Li: what skills did you learn that?
The secret: I'll run errands working, practical and reliable.
Li: really work?, what for?
The secret: who's who knows.
Robin: well, you come help me sending two cups of coffee.
Peru: no problem! is for you to find. Near the "Pacific coffee" taste is mellow, good reviews.
Li: I'd like two cups of latte.
Secretary: Yes, distribution in two cups of Latte, 65, is expected to China World Hotel, served within 15 minutes, check list?
Robin: confirmed that the next single.
The secret: under a single reservation is successful, arrange delivery for you as soon as possible.
Robin: well, thank you, to say goodbye.
The secret: bye bye, bye bye.
Li: this is the very nature of a dialogue. Now I would like to ask you, such a robot, we thought that the price should be set to?
The audience: 15000,8000,1 million, 20,000 ... ...
Robin: 15000, right?
The audience: free.
Robin: free? what kind of speculation. To me, I am from Baidu's point of view. Baidu service hundreds of millions of Internet users every day, and Baidu's ideal is the most hope to make all equal, the most convenient access to information, find what they seek, so as soon as a friend is right, our vision is to enable the ability to free. How can free of charge?
This is our just released the latest version of the phone Baidu version 6.8. This version of the mobile phone company has the ability to integrate the robot, it can be like a little robot, to meet your various needs. How to start this function? Baidu search box when you press the phone's microphone when it produced a small robot LOGO at the bottom, you click on the LOGO, will speed up the robot. Our engineers give the little robot has a name, called "secret", Baidu's "degree", Secretary of the "secret", in English called "Duer", that is, as Secretary.
Such a robot, it is able to provide our users with search services of the Secretariat, which we saw in the past, various other robots on the market are not the same. Intelligent robot in the past mainly selling MoE, disconcentrate, you can flirt with it, let it give you a joke, today's "secret" appears, are really able to help each one of us, to provide services to you.
Here we welcome today's lead--"the secret" appearances, let me show you it.
Li: I just click on the LOGO and it will adjust microphone robot, voice can be adjusted. You can see both sides of the screen displayed on the handset screen.
Li: Hello, "the secret".
The secret: Hello, I was "secret", is there something I can help you with?
Li: I'm looking for a good restaurant near the drum tower.
Secretary: well, I know a lot of great restaurants, tell us about your requirements.
Li: there are some options, I chose "good atmosphere".
Secretary: well, suggest a restaurant that meets the requirements for you. Haier Wanda why so hard Look at Jimmy s got it
Robin: Lushan read private kitchens, see. Has lots of good reviews. This restaurant can be dogs go?
Peru: no pets allowed, I help you recommend a home?
Li: what do you recommend a bar.
Peru: helping you find restaurants with dog.
Robin: Jing Shan courtyard, this is cheaper. You help me tomorrow at 12 o'clock noon seating.
The secret: ask several meals?
Li: two adults, a child and a dog.
The secret: OK, have successful appointment for you. What else can I do for you?
Li: Yes, I have requested. Near the restaurant there is no pet Salon?
Peru: helping you find this restaurant near the pet Salon.
Robin: Pooh baby beauty shops, 34 3, quite cheap. Well, help me to make an appointment.
The secret: OK, please tell me you want to make an appointment time.
Li: the noon meal last, it should be 14 to 17 points.
The secret: has helped you to make an appointment. What else can I do for you?
Li: some requirements, have suitable for children to see the film tomorrow?
The secret: to help you find a suitable for children to see the film.
Li: the Amazon adventure of the cute monkey, at 2 o'clock in the afternoon of 35, can be, well, book three tickets for me.
The secret: choose the best seat for you.
Robin: has been selected the best seats, but also the buying price of 41 dollars, price more than 70 dollars, OK, the next one.
The secret: authorize payment successfully.
Robin: well, I ask again, where you can see real Capuchin monkey?
Secret: for the place where you find a Capuchin monkey.
Robin: we may not know, this is Portugal introduction to language, but also a single, Brazil buy. And it also knew that next month I am going to Brazil on business, so I can go there for a look. Ok thanks!
The secret: you're welcome, glad to be at your service.
Robin: well, I just showed "constipation" with a list of demands, we can see that it is almost everything, what kind of requirements are able to understand, if you have the service can also help you find it. You may feel, Secretary of the "secret" product is not the same as we've seen, it has a very high technological content. "The secret" what made it?
Let me explain, in fact, it is what we call the indexes the real world, it basically consists of three parts.
First is the bottom of the connect 3600 lines. We have an open interface, various O2O mentioned services can be connected to Baidu. We also see in education, health care, financial, food and beverage fields are a lot of services, have been able to dock and the Internet, Baidu rice these proprietary services, there is Baidu's investment in the enterprise of shareholding cooperative enterprises of services. (Uber), their travel services also connect this way. Connections come in alone is not enough, because I have demonstrated a lot of demand is not a mainstream App can now satisfy. Even if you know which App to use, nor very convenient direct access to services.
Second, the middle layer was the whole network data mining, we would like to have been able to provide a service tag. A restaurant can pets, there are no stars, its rooms no television set and so on, which we all need to be indexed. This is what we mean by index in the real world, we give service tag, build rich dimension of the index.
Third, this layer is what you see on the top secret, it can be smart to talk with people, to communicate with consumers, understand your needs, and true service delivered to your hands. Through this three-part, we implement indexes the real world, and its interface is what you see "constipation". Everyone interested can download the latest version of the phone company, you can try the latest services.
In addition, the "secret" is not only Baidu's latest product, it is more of a capacity. This ability not only inside the phone Baidu, Baidu after other App will eventually access. And among all App, if anyone wants to, we will be open to them, so that they can access. It's like in the PC era, any Web site can search box, the mobile Internet era, any App can be "secret" this ability to connect in.
When the world has "secret" when this ability, what will the world look like? we see a movie.
This is a fragment of the movie the Devil Wears Prada, you see feel? boss is very comfortable, the Secretary is hard. Is now shown in the film as his Secretary to be able to do, and we hope that in the future, "constipation" is able to do so. Let every one of us has an intimate, personal Secretaries, and the more you use it the more understanding you, it can help you with chores, makes you concentrate on doing something that you enjoy and are good at, so you have more time to enjoy the good life. This "exclusive Secretary", as it continues to learn, you will become it. We hope that one day in the future, whether you are a first-grade pupils had 70 or 80 year old man by "secret" equal and easy access to Internet services, find request.
This is the content of my speech today. Thank you! here there are a few things left in the first, the "secret" is called a car. "The secret" gave me a car, I'm going to the airport.
Secretary: Yes, appointments for driver meet you at the venue.
Li: this driver is quite famous. He is the co-founder and CEO of Travis Kalanick,Uber. Below I give the podium to Travis, he shares with us how he understood the connection of people and services, Uber in this regard is how to provide services to Chinese customers.
