Since 2014 rural as many retailers strategic focus since the campaign to carve up the rural markets happy enclosure movement commenced immediately.
On July 16, in the Conference on e-commerce in rural areas of Guangdong Province, Jingdong Group Vice President Yin Hongyuan Tencent financial disclosure, Jingdong with e-commerce platform and "last mile" logistics and distribution advantages, the future will be not less than 60 farms in Guangdong Jingdong County Service Center, meanwhile, will speed up the line "East" number of flagship store layouts in the country.
Yin Hongyuan to provide further data show that deadline, Jingdong County Service Center has built over 300 homes, cooperated in over more than 30,000 villages and tens of thousands of promoters were trained. Beijing East service opened more than 800 shops, covering 260,000 village.
Meanwhile, Beijing East Group Director of strategic cooperation of rural electrical contractor Li Heming said, channel sink to broaden the market of agricultural products, buy Dongguan Litchi in Jingdong, only spent 25 hours to Beijing. Jingdong online also provided small loans for development of farmers, for the excellent development potential, creditworthiness good provide financial support to farmers. Liu the wind came the pigs die faster
In fact, the rural electricity market on the "big three" are emerging. Information that has been disclosed shows that East Beijing plans to open more than 500 County-level service centers during the year, as well as thousands of the cooperative mode of operation "East" service shop, should also promote the development of tens of thousands of villagers in the proxy. Ali in October last year launched the "thousand thousands" plans to invest 10 billion yuan in 3-5 years, establish offline in the County and rural service centers. Suning is planning over the next 5 years will open 10,000 service stations nationwide one-fourth markets in villages and towns.
Jingdong Mall into the rural electricity supplier, is aimed at a broad market space in rural areas. Industry-relevant research data shows that 2014 national online shopping market reached 180 billion yuan in rural areas, by 2016 is expected to exceed 460 billion yuan, showing explosive growth.
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